It seems that nearly every year, every fiscal quarter, a major shipper (USPS, FedEx, UPS) is raising rates and tacking on an extra surcharge for fuel or weather or some other non-apparent reason. Shipping costs are important factors for savvy shoppers. In fact, 43 percent of shoppers say they changed their minds at an online checkout due to shipping costs. ImportAdvantage has been making the decision easy for shoppers who are looking for fine TV lift cabinets, as they offer free shipping on all orders, from TV lift mechanisms and foot of the bed TV lifts, to their signature TV lift cabinets. At the beginning of 2010, UPS increased its ground shipping rates nearly 5 percent, bumped its Delivery Area surcharge from $.10 to $.50 and even created a special “Handling” charge for all packages for $.50. The United States Postal Service (USPS) just announced plans in July to raise prices again in 2011 for stamps, flat packages and parcels. Stamps will jump up to $.46 each if the plan goes through. All of these rate hikes have a trickle-down effect so major retailers are forced to increased their “flat fee” shipping and handling rates. ImportAdvantage is different. Orders are shipped the same day they are placed, and customers don’t have to use a cumbersome calculator for figuring out how much “extra” it will cost to get a handcrafted pop-up TV lift cabinet in their home and assembled. It’s all free at ImportAdvantage. And to go the extra mile, all orders come with a Satisfaction Guarantee.