Reports coming from Netflix detailing their first quarter earnings show some impressive numbers. Overall, 7% of Americans subscribe to Netflix – outnumbering subscribers for the nation’s largest cable provider, Comcast. As alarming as these numbers may be to cable providers and networks, Netflix has been constantly increasing in popularity as a way for consumers to enjoy movies and television shows from their TV lift cabinets. Aside from streaming movies, Netflix has recently signed on for an original TV series starring Kevin Spacey and the company has several deals in the works that allow them to show past season episodes of TV shows. With online TV and streaming media becoming so popular, cable networks fear that Netflix may be encroaching on their territory. Networks like HBO and Showtime aren’t sold on the benefits of Netflix. Netflix executives argue that by showing their past season episodes, they are essentially marketing the new season for the networks. Regardless of some networks holding out on Netflix, the selection and convenience offers endless possibilities for consumers. Whether Netflix continues to experience this astounding growth remains to be seen. What do you think of Netflix? Do you subscribe? Would you sooner stream movies and television shows as opposed to renting copies from the nearest Redbox or rental retail store?