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Can’t decipher all the jargon you find when shopping for a new flat-panel TV? Outlined here are a few pointers to help you decide if a plasma TV or an LCD TV is right for you and your room.

Plasma TVs are known for their warm colors and deep blacks. They excel in rooms with multiple viewers, as people can still see the picture clearly if they are sitting off-axis, or off to the side instead of directly in front of the screen. Plasma flat-screen televisions also work well when the room doesn’t allow much direct light on the TV screen, which means not placing it on an opposite wall to a big picture window unless you have heavy drapes that are capable of blocking out most of the light. Plasma TVs can also be found in large to very large screen sizes, over 42”.

LCD flat-panel TVs are great for smaller screens, which are less than 42”. If you will be watching television in a relatively bright room or mostly during the daytime, an LCD TV might be best for you. Also, LCD TVs usually consume less

If you have ever heard your mom tell you that sitting too close to the TV will cause you to go blind, don’t worry, it’s not quite true. What has been proven, however, is that it can cause eye strain and fatigue. Proper placement of your TV depends on several factors. After you know where you want to place your TV for maximum viewing comfort, you will find that ImportAdvantage offers just the right TV lift cabinet for your setup, from a foot of the bed TV lift cabinet (such as the Crystal Pointe) for closer viewing or an elegant traditional TV lift cabinet (such as the Preston) for viewing from a distance.

The first factor for maximizing your viewing comfort is knowing the screen size of your television, and for this measurement you need the TV’s actual width, from left to right, not its diagonal width which is what your salesperson sold you on. Secondly, how far away will you be sitting from your TV? In order to know how far away you should be sitting from your television, use a “Two-to-Five”

These days, remote controls are used for more than flipping channels and adjusting the volume of your favorite television programs. With the invention of DVR technology and instant movie-watching devices like the Wii® and Roku®, you can pause, rewind and record any show at any time, which means your remote control is a powerful tool for TV viewing. Thankfully, the doors of our TV lift cabinets won’t get in the way of your remote control, thanks to our unique Infrared Relay System which allows the transference of your remote signal to any remote-capable device placed in the TV lift cabinet departments.

The built-in Infrared Relay System repeats the signal from your remote control and relays it inside the cabinet, allowing you total control of all your devices without opening the doors and without experiencing any lag time. Moreover, all of our furniture comes with the Infrared Relay System already included at no extra charge, and no special programming is needed on the Infrared Relay System

A lot of people ask why our foot of the bed lifts are taller than most of our competitions. There is a method to our madness! Our foot of the bed TV lift cabinets (AKA: pop up TV's) are typically 39" tall. Most bedrooms mattresses are between 28-30" off the ground. The extra 10" or so inches in height allow your feet to stay out of the screen!

In addition to not starring at your feet, the 39" height is for optimal viewing when propped against a pillow. Optimal viewing height is critical for comfort.

Adding to your comfort, all of our lifts are IR controlled which allow you to operate your cable box, dvd player, etc when they are conveniently hidden out of site in the concealed drawers.

To view our entire line of pop up TV Lifts, please click here.

So you cannot figure out what to buy for Mom? Try a TV Lift. HGTV completed a study whose findings found that 65% of consumers want to hide their TV in the living room and 70% in the bedroom.

The majority of consumers today are looking to hide the TV in some fashion. Pop Up TV Lifts are the perfect gift for Mom and Dad. Mom gets her well organized and decorated room while Dad gets his big flat screen TV.

And the whole family gets a lot of WOW from friends and family!

Another thing to like about our Pop Up TV Cabinets is that they serve a great purpose. They house all of your AV equipment, your TV, and media. All of this equipment is neatly hidden inside our elegant pop up TV lift cabinets! No more staring at all of that ugly equipment and messy wires!

The included remote makes the lift a snap to operate. And you can add the lift to whole home audio systems like Crestronix and AMX.

Trust thousands of customers and our 30+ years of experience. Flat TV Lifts really can turn an ordinary room into extraordinary.

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If you are anything like me, you prefer to leave all “technology purchases” to the Man of the House. Not that I can’t do it – after all, I did buy my own iPod and figure out how to use it! But generally speaking, I figure it’s just part of a man’s DNA to know WHAT to buy, WHERE to buy it, and HOW to make it work. Besides, I don’t want to hear about it if I make a mistake! Imagine my hubby’s surprise when he walked in to find a new 52” plasma TV lift cabinet for his birthday! I decided to follow the WHAT/WHERE/HOW formula myself. Try it!

WHAT – TV lift technology has been around for years. First introduced as a state-of-the art innovation to luxury hotels and casinos, it is now accessible to the average Jane. The concept is simple: When you want to watch TV, push a button and your television “pops up” from a piece of furniture (ours is housed in a beautiful mahogany armoire) and with another button push, it “disappears” when TV time is over!

WHERE – TV Lifts are available from a variety

It's Earth Day and that means that it's time to start considering what you can do to help Mother Nature. If you're looking to get a new TV lift cabinet or if you just want to switch from a TV cabinet or stand to a wall mount, then don't just focus on what's new. You can be helping the environment by taking a look at what's old and on its way out. Instead of just tossing your old TV cabinet to the curb for trash day, consider some of these easy ideas for recycling your furniture.

First and foremost, look into ways to donate your furniture. You'll get a tax write off and you'll be able to help a shelter, charity, or other organization that's in need of furniture to furnish a home, office, or other facility. Look for options in your community or coordinate with local charities to find the best way to donate your furniture.

Or, you can also consider repurposing or refinishing your TV lift cabinet as a unique table in a foyer or office space. Play around with different finishing treatments,

A plasma TV can be a great addition to any home, but like any other piece of electronics, it needs special care. Here are some tips from ImportAdvantage.com on how to care for you plasma TV.

First off, let it breathe. Plasma screens generate a lot of extra heat, which means that if there’s not enough ventilation and cooling around the TV, it’ll burn out electrical components sooner rather than later. Make sure that your TV has plenty of open space around it and check in the manufacturer guide for tips on venting.

Second, keep it dry. Exposure to excessive humidity, spills, and other moisture can destroy electrical parts in your plasma TV and can cause damaging corrosion. Keep it a room that doesn’t change temperature rapidly.

Finally, make sure your TV has a solid foundation – or piece of furniture – to rest on. ImportAdvantage.com carries a great selection of TV cabinets and plasma TV stands that are perfect for keeping your TV steady and safe from falling.

You watch your TV almost every day. You spend hours in front of it each week. When was the last time you actually looked behind it to see the condition of its wires? Chances are, if you’re like most people, you’ve probably put it off – until now.

Checking the power cord for your TV or any of the other wires and cables that run between it and your home entertainment equipment can ensure that you’re on top of any frays or problems that could compromise performance, not to mention, cause a fire. Frayed wires or cables that are in poor condition need to be replaced to keep your home safe and your home theater setup running at its best.

So take some time today to check your wires. Look to see their condition. Find out if they need to be replaced and do it before it causes a major problem in your living room.